Genius I Bianco's Dream

It is scientifically proven that sleeping is good for the brain and cognitive activities of human beings. While we sleep, the mind continues to work: nighttime sleep is the time when the brain recovers the energy spent and processes the information acquired during the day. Therefore, resting with quality is an essential process. The campaign developed for the Sonho Bianco mattress brand brings this curiosity to exemplify and value the importance of quality sleep nights.